Ermal Beqiri: Building the Future Starts with Listening to Yourself

“Some meet to read the news. I meet myself to write the future.” This reflection from Ermal Beqiri, founder of Soft & Solution Group, carries a simple yet powerful truth: real change begins when you take the time to understand your own direction.

In the middle of everyday noise, deadlines, and distractions, it’s easy to lose direction and to keep moving without knowing if you’re actually heading somewhere. That’s why taking a moment to pause and reflect is not a waste of time, but one of the most valuable investments you can make in yourself.

Often, all it takes is a moment of stillness and clarity to see where you stand and what you want to build next. From that quiet space, ideas are born, the kind of ideas that turn into impactful projects, meaningful solutions, and companies that shape lives and communities.

Ermal Beqiri believes that technology is not here to overwhelm us but to empower us. In the right hands, it doesn’t add noise, but it builds knowledge and opens doors. It doesn’t control; it connects.

His philosophy is straightforward: the future doesn’t just happen. It’s built. Step by step, decision by decision, with clarity, purpose, and the courage to see beyond the obvious. And it all starts with a simple meeting with yourself, where you choose what part of the future you want to write about next.